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About Me
I'm Parinistha, a UX/Product Designer with MS in Human Computer Interaction from DePaul University.
I'm an Engineer turned Designer, fueled by a passion to craft digital solutions that not only resonate with users but also drive business success through empathy driven design.
Previously, earned my Bachelors in Engineering from Mumbai University.
I have always been intrigued by how technology can connect people. I decided to pursue a career in human-computer interaction, where I could combine my curiosity, creativity, and technical skills to craft meaningful and innovative user experiences.
I am highly motivated to explore new challenges and expand my knowledge and abilities.
Fun fact
I LOVE dogs.
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Resume
Work Experience
Rebecca Everlene Trust Company
April 2024 - June 2024
Non-profit that dedicated to children safety and learning
UI/UX Designer
• Converted user research into intuitive mock-ups and interactive prototypes for an MVP health education app, improving content accessibility for children and achieving 35% user retention.
• Designed user flows and wireframes for a VR gameplay that helps children familiarize and explore the surrounding areas based on 10+ secondary research articles and competitor analysis.
• Facilitated design sessions with product owners and Unity developers, enhancing gameplay fluidity and user engagement by 30%.
Civilience, Washington, DC
July 2023 - December 2023
Civic-tech non-profit that builds community at the local level
Research Intern (UI/UX)
• Optimized the user flows for existing features and drop-down menus of the application by conducting A/B testing and amplified user
onboarding by 18%.
• Collaborated on cross-product initiatives with Content designers, Project Managers and Developers to make the application responsive for both
Android and IOS devices, leading to a 25% reduction in user complaints and support tickets.
• Curated a Figma design component library to ensure consistent style and branding which is a flexible structure suitable for both designers and
developers.
Warrior Wagons INC., Austin, MN
April 2023 - June 2023
Non-Profit organization helping pediatric cancer patients across 5 hospital branches
UX Designer
• Conducted competitive analysis, virtual interviews and surveys via SurveyMonkey to identify product gaps, redesigned the information architecture for seamless navigation; lowered website’s abandonment rate by 32%.
• Revamped the existing website by creating visual artifacts and high-fidelity functional prototypes on Figma in alignment the existing design system; increased unique website visitors by 23%.
• Spearheaded ideation sessions with the social-media team and curated design assets using Canva and Adobe illustrator tools to grow organic user engagement by 42%.
Vivek International
March 2021 - May 2022
Gram flour manufacturing and import- export service provider for pulses
Designer
• Designed an ecommerce website to establish the brand’s social presence, resulting in a 10% boost in conversion rates.
• Crafted visually appealing designs aligned with brand identity and guidelines, including logo placement, typography, and imagery selection.
• Implemented comprehensive SEO strategies, optimized meta tags and keywords to increase in organic traffic by 45% within 6 months.
View my resume here
my journey started from...
Sketching & Painting
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Digital Art
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